From the DVSA:

 

How we developed the ‘Ready to Pass?’ campaign

We launched our ‘Ready to Pass?’ campaign a few weeks ago now.

In this blog post, Abigail Britten, Head of Recovery Communications, tells you more about:

  • how we developed the campaign
  • the types of messages your pupils might see – and why
  • some of the changes we’ve made based on your feedback

Find out how we developed the ‘Ready to Pass?’ campaign.