Simple AI Tools & Strategies to Future-Proof Your Instructor Business, with Des O'Connor

Tuesday 19 May ’26, 6-8pm on Zoom

Can’t attend the live session?  Register anyway and watch the recording!

Join AI and business expert, Des O’Connor, for this powerful Masterclass that will demonstrate, step by step, how you can strengthen your business, with ease!  

Bio: Des O’Connor is a leading AI and business growth consultant for driving instructors. Through his business ‘AI For Driving Instructors’ he helps ADIs grow their schools, attract more pupils, increase income, and automate their businesses using AI tools.

Session description: This two hour practical masterclass gives you a clear, honest understanding of what AI actually is, what it is not and exactly how to start using it in your driving school. No jargon. No assumptions. Just plain English, live demonstrations and step by step guidance from the moment we start.

By the end of this session you will be ahead of the vast majority of driving instructors in the UK. You will know which tools to use, how to use them safely and how to make them work specifically for your business and your pupils.

You will discover how to get AI to think and write like you. How to keep your data safe. Which AI tool is quietly outperforming the one everyone talks about. The one platform no instructor is using that could bring in fleet clients, new instructors and local pupils. And the simple shortcuts that save you hours every week.

Five takeaways you will get from this session:

1. A clear and honest understanding of what AI actually is, so you can use it with confidence and never feel confused or left behind by the technology again.
2. How to get AI to fully understand you, your driving school and the way you work, so every response it gives you sounds like it was written by you personally. Shown live on screen.
3. How to keep your data safe and use AI responsibly and legally.
4. The one professional platform that virtually no driving instructor is currently using that could open the door to new opportunities for your driving school & work.
5. The simple shortcuts that save hours every week. How to get the answers you actually need first time, and actions you can benefit from that same day!

Tuesday 19 May ’26, 6-8pm on Zoom

Not available for the live session? This Masterclass will be recorded and available for delegates to access on-demand, within 48 hours of the session.

All delegates will also receive a personalised CPD certificate and presentation slides.