Tesla surges in a struggling car sales market
Covid-19 has had a huge impact on car sales with sales numbers down 98% in April vs 2019
The ongoing Covid-19 pandemic has forced car dealerships to close their doors. Like many other industries, this has hit sales numbers hard.
One sector that seems to be bucking this trend is EVs, with the Tesla Model 3 ending as the top-selling car in April in the UK. In fact, the top 10 best sellers had a very different feel, with only the Vauxhall Corsa retaining a seat at the top table.
The so-far dominant Ford Fiesta and the re-emerging Volkswagen Golf, have been replaced by the Tesla Model 3 & Jaguar I-Pace. These numbers are inflated by the fact consumer purchases only accounted for 20% of all sales. It does, however, show a clear decision by fleet managers & company car drivers to go Electric!
No doubt the biggest impact has been to Ford, who only sold 306 cars in April 2020, this is in comparison to a whopping 18,074 in April 2019.
We’re expecting similar contraction in the market through May, but as restrictions are lifted and car dealers plan to open their doors, it’ll be interesting to see how the new car market holds up.